Heartland Conference 2010 Education Schedule
Executive
Operations
Regulatory
Rehab & Accessibility
Reimbursement
Respiratory & Sleep
Sales & Marketing
Products & Technology
Click here to download or print the full schedule.
| Monday, June 7th, 2010 | |
| 8:00 - 4:00p |
Billing Boot Camp Peggy Walker |
| Tuesday, June 8th, 2010 | |
| 7:30 - 8:00 | First Time Attendee Breakfast |
| 8:00 - 9:00 | Opening Session - Bill Klein |
| 9:30 - 11:00 |
HME Financial Performance: Reviewing the Landscape Mike Mallaro
Exceptional Customer Service with a New Focus Louis Feuer
Competitive Bidding: What's It All Mean? Are You Prepared? Cara Bachenheimer John Gallagher
Don't Give Product Away: How to Involve and Motivate the Consumer to Fight for the Right Equipment! Ann Eubank
Negative Pressure Wound Therapy 101 Elizabeth Cole Heather Trumm
Oxygen Update: What's New and Where Are We Headed? Alan Morris Sarah Hanna
Make Your Retail Business Contagious! Anne Obarski |
| 11:00 - 11:15 | Break |
| 11:15 - 12:45p |
Is My Compliance Plan Compliant? How to Satisfy Payers and the Feds Neil Caesar
Intake Training Jane Bunch
Audit Alphabet Soup: How to Stay Out of the Hot Water Asela Cuervo
Home Modification and You Bill Stelzer
What We Forgot We Knew About Tilt and Recline Bradford Peterson
Fraud, Waste and Abuse: The Basics Wayne van Halem
Portable Oxygen Therapy: Is There a Difference? Joe Lewarski
The Referral Source Speaks Michael Sperduti Liz Beaulieu |
| 12:45p - 2:00p | Lunch & Small Group Discussions |
| 2:00p - 3:00p |
Increasing Mobility Solutions - Decreasing Margin Erosion: Utilizing Patient Lift Systems to Enhance Patient Mobility and Margins Suzanne Elkins
Patriot Homecare Bed and Liberty Bed Rails Cynthia Counts Ryan Walter
Safe Patient Handling Beth Kofsky Meredith Kerrigan
Stealth Innovations Lisa Vons Cooper
TENS 101 Jimmy Cole Mariah Cameron
The ROHO Philosophy Jim Munson Tom Hartmann
The Safe Bathing Market Is Growing: Are You Ready? Jason Multanen |
| 3:00p - 3:15p | Break |
| 3:15p - 4:45p |
Wake Up and Smell the Coffee! Sleep Joint Venture Opportunities Neil Caesar
Inventory Control and Bar Coding: How to Determine What is Best for You? Bryan Hines Jana Macon
Compliance: How the Stakes Have Changed and Why You Must Change Too Asela Cuervo
Home Sweet Home? Understanding Abilities, Limitations and Determining Factors Jim Karl
When Power Positioning Begins to Fail: Incorporate Programming and Consumer Education as a Standard Practice Julie Jackson Lois Brown
How Strong is Your Gatekeeper? Sarah Hanna
Choosing Oxygen Modality: Balancing Economics and Patient Lifestyle Mary Schreck
Why Re-invent the Wheel? Mary Avenanti |
| Wednesday, June 9th, 2010 | |
| 7:00 - 7:45 | Breakfast |
| 7:45 - 9:15 |
How to Build a Million Dollar HME Retail Business Jim Greatorex
Make 'em Say "WOW!" Customer Service Rob Bell
Washington Update: Focus on Oxygen, Power Mobility and Fraud and Abuse Cara Bachenheimer
Documentation Requirements from the ATP and the Clinician for Complex Power Wheelchairs Elizabeth Cole
Power LCD: What Does It Really Mean? Peggy Walker
Managing Patient Communication Bob Shellenberger John Durkee
Marketing to the Consumer (Locally, Regionally, and Nationally): New Opportunities for Growth Amy Blackmore Jeffrey Leonard |
| 9:15 - 9:30 | Break |
| 9:30 - 11:00 |
Sleep and Wellness Centers: A Cash Flow Alternative to Assignment Wendell Martens
The Balanced Score Card Basics Tom Cesar
Maintaining Your Accreditation and Adding New Products Mary Ellen Conway
Marketing to the Aging Jennifer Myers
The Perfect Fit: "The Pocket Guide" Session to Building a Manual Chair Around the User for Optimal Performance and Health Jim Black Lois Brown
Respiratory Reimbursement: Take a Deep Breath! Jane Bunch
Better Sleep Better Living Ron Morelli
Sophisticated Retail: A Store and a Sign is Not Enough Louis Feuer |
| 11:00 - 2:30p | Lunch & Exhibits |
| 2:30p - 3:30p |
2010 and Beyond: Marketing Is ALL About Relevance Jay Drayer
Easy-Tech Assistive Technology Solutions for Increased Quality of Life Adam Wing
HME Provider.com: The VGM Group's Web Lead Program Mindy Casterton-Humpal
P.W. Minor Footwear and the Medicare Shoe Bill Rick Driver Alan Johnson
PDG Express Chairs: Come See What's New Brian Rourke
Take Control of Your Marketers and Clinicians Mileage Expense and Productivity Robert Wagner
Utilizing Real-Time Payer Analytics Michael Sanderson |
| 3:30p - 3:45p | Break |
| 3:45p - 5:15p |
Consumer Self Advocacy: The Key to the Future of Complex Rehab Jeffrey Leonard
Working Through the Pitfalls of Medicaid Greg Packer
The Power of Positive Leadership Rob Bell
Zone Program Integrity Contractors: What You Should Know Wayne van Halem
The Past, Present and Future of RESNA Certification Gerry Dickerson
Put On Your Boxing Gloves and Fight! How to Win Any Audit You May Have Jane Bunch
What You Need to Know About OSA Supply Replacement Laurie Scott
What can "Brown" Do For You? A Lesson from UPS on the Medical Sales Process Ty Bello |
| Thursday, June 10th, 2010 | |
| 8:00 - 9:00 | Breakfast |
| 9:00 - 10:30 |
Five Crucial Steps to a Successful Ethical Culture Vince Crew
An Updated Look at Business Continuity & Disaster Recovery Merideth McDonald
Dig Your Well Before You're Thirsty Wayne Stanfield
Real Life Solutions - 100 Percent Case Studies Amy Meyer
Medicare Updates Erika Williams Max Garner Jim Hardiman
Oxygen Conserving Devices Bob Messenger
Designing and Merchandising a Retail Environment Chris Godlewski Robert Mayslak |
| 10:30 - 10:45 | Break |
| 10:45 - 12:15p |
Controlling Your Sales Team: A Sales Report is ONLY the Beginning! Louis Feuer
Hire Smart and Win! Screening Boot Camp Donna Ploof
Do I Want This Competitive Bidding Contract? Alan Morris
Residential Accessibility Open Forum Jennifer Myers Jackie Dzugen
Times They Are A-Changing: Patient Collections in a New Economy Kit Shellhouse
Don't Lose Sleep Over Compliance: How Effective Monitoring Can Improve Your CPAP Documentation Clay Stribling
I'm Not Your Meal Ticket: How to NOT Do Lunches with Referral Sources Ty Bello |
| 12:15p - 1:30p | Lunch & Small Group Discussions |
| 1:30p - 3:00p |
Your Leadership Response-ability: Growth in Times of Chaos, Confusion and Compromise Vince Crew
Saying No Gerry Dickerson
Accreditation Next Time: Keeping Up With the Standards Louis Feuer Curt McLees
Understanding the Mystery of the Medicare Seating and Bed Support Surface Codes Jim Munson Tricia Henley
Understanding the Business Side of Support Surfaces James Cocuzza
Marketing a Home Respiratory Program Bob Messenger
Google, Bing, YouTube and Facebook: How to Maximize Your Web Marketing Christina Throndson Jeremy Kauten |
| 3:00p - 3:15p | Break |
| 3:15p - 4:45p |
Filling the Business Owner Financial Gaps in a Challenging Economy Warren Freeman Troy Randall
Understanding Regulations Impacting Home Care Beds and How They Pertain to Providers Mike Sedlak
HME in 2010 and Beyond: Predictions, Forecasts & Prophecy Mark Higley
Power Mobility: Matching User Profiles with Current Drive Technologies Michael Babinec
Repairs and Replacement: What Do I Do Now? Peggy Walker
Web Sites and HME: The Latest Trends and Solutions Jeremy Kauten Lenny Hurst |
